Gas & electric water heaters cost up to $100/year more to operate
Cutting soap & cleaning product use by 50% saves as much as $90/year
Damage to fabric can cost as much as $200/year
Damage to plumbing & appliances can cost as much as $90/year
Source: Water Quality Research Foundation Battelle Institute Study (2009)
Spot-free and film-free dishes and glassware
use 75% less soap
Cleaner, brighter, softer laundry
No scrum rings in sinks and tubs
Soft, supple skin and silky hair